Market Research
Interesting day Sunday. was hired by one of my accounts, a market research company. The director called me around 3:00pm nearing a "melt-down". Her project was not completed as directed. So I got dressed and drove to SF.
Off we went to Concord and Emeryville to visit two stores in each town. Circuit City and CompUSA . I actually help her participate in the survey. Trying to find out what salespeople knew about Laptops and Desktops (multifunction) systems.
Wow !! Just try finding a Salesperson to assist. And then, most were only interested in selling waranity programs. Very little knowledge of what we were looking for.
Now I know why I only shop at Best Buy. Those two stores were "pathetic".
Now, you might start to understand where a Limousine Business fits in and who hires us.
See you later in the week.................Jon
Off we went to Concord and Emeryville to visit two stores in each town. Circuit City and CompUSA . I actually help her participate in the survey. Trying to find out what salespeople knew about Laptops and Desktops (multifunction) systems.
Wow !! Just try finding a Salesperson to assist. And then, most were only interested in selling waranity programs. Very little knowledge of what we were looking for.
Now I know why I only shop at Best Buy. Those two stores were "pathetic".
Now, you might start to understand where a Limousine Business fits in and who hires us.
See you later in the week.................Jon
Labels: Market research
posted by PrestigeRide at 4:17 PM
5 Comments:
Had taken a Client from WAC to the Oakland Airport last night. What a pleasure meeting her and conversing on the way over.
It's just too much for me to go out to those "big box" stores. Online is just so much easier, cheaper, and faster. In all fairness I still do shop at Fry's for my electronics. Life sure is getting busy, I like to sit and think sometimes about what it would have been like to grow up in simpler times. Like the 50's...
http://corruptionincortez.blogspot.com/
Market research serves an important purpose. It helps the company to know the supply and demand of product and services in a particular area. Secondly, it helps reduce the risk of business financial loss by learning the trend, the market and potential customer.
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